I don't know how to do this ( I wish I did) but if someone could figure out how to make an app for PO I'm sure that would help.
There would be a way to do in App purchases. The site could sell points itself instead of having to use third party. Also there could be a lot of new ways to get points through new offers available on App. I think it's easier to get an App made through Google than Apple but I'm not sure. I may be way off but it's just an idea. I'm not worried about the $50. Just making a suggestion.