Players at the iPoker network will have the option of playing completely anonymously on certain rooms
The new Anonymous tables offer you the chance to hide yourself from all other players. This way, your opponents will not be able to see your nickname, avatar, or get any information on your playing style via tracking software.
These tables can be found in iPoker client lobbies under "All Tables" by selecting to show "Anonymous" tables on your ring game filters.
All Anonymous tables are titled "Anonymous" followed by numerals, and are indicated by a mask icon.

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Personally I don't think it is a very good idea. it motives cheating, collusion, bots (so many already on Ipoker, whis is well known!). and indeed it would not attract regulars really.

I really wonder what made them make this decision? what advantages do they see?